Biostrap is a wearable health analytics platform designed to learn & help make impactful, data-driven decisions about ones health.

The Challenge

Biostrap needed to stop paying its customers to buy its products. The turnaround demanded a marketing strategy overhaul along with a well thought of cross channel strategy.

The Result

↑260%

Conversion rate site (1 month)

↑260%

Conversion rate site (1 month)

↑145%

Purchased volume increase (6 months)

↑145%

Purchased volume increase (6 months)

↓63%

Attributable ROAS after test (1 year)

↓63%

Attributable ROAS after test (1 year)

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© 2023 ColdBru. All rights reserved.